For international teams scaling Japan
A senior bilingual team based in Tokyo owns your Japan pipeline end to end, and you always see what is working, what it is worth, and what happens next. Here is exactly how an engagement runs, from the first teardown to a flywheel that compounds every quarter.
The engagement
Every engagement follows the same path, from the first conversation to a pipeline that compounds. You always know which stage you are in and what happens next.
Stage 01
We map your entire Japan revenue path and rank the three biggest leaks. Free, and yours to keep.
Stage 02
A 14-day setup: your market, your keywords, your attribution, and a 90-day plan you see before you sign.
Stage 03
Senior-led Japanese-language campaigns go live across the platforms your buyers actually use.
Stage 04
Localized landing pages, Japanese form patterns, and CRO turn clicks into qualified leads.
Stage 05
Lead scoring, follow-up, and a clean handoff your sales team can act on within five business days.
Continuous
A weekly Plan-Do-Check-Act loop that compounds what works, every single week.
Stage 01 / First contact
Before you spend a yen with us, our senior team audits your entire Japan revenue path and writes it up. The teardown is free, and the brief is yours whether or not we work together.
Your offer, and how it lands on a Japanese buyer
Landing pages, forms, and lead magnets
Nurture sequences and follow-up speed
Attribution and tracking setup
Ad accounts: Google JP, Yahoo JP, LINE, Meta, LinkedIn JP, Microsoft
How fast your sales team actually follows up
Your three biggest pipeline leaks, ranked by pipeline at risk
What those leaks are costing you in lost pipeline
A recommended path, with no obligation to take it
Stage 02 / Onboarding and Foundation
Foundation is the first phase. Inside fourteen days we stand up your market view, your keyword universe, your attribution, and a 90-day plan. Miss the fourteen-day setup and your first month base fee is waived. You leave Foundation with four artifacts you keep.
Deliverable
How Japanese buyers in your category actually decide, mapped onto your funnel.
Deliverable
A ranked library of Japanese-language, buying-intent keywords with volume, difficulty, and a recommended bid.
Deliverable
GA4 and CRM source-tagging wired into one single source of truth for attributed pipeline.
Deliverable
A week-by-week plan for your first quarter, so you see what week eight looks like before you sign.
Stage 03 onward / Ongoing management
Once you are live, the engine runs on a weekly Plan-Do-Check-Act rhythm. Senior-led, every week, so momentum compounds instead of stalling between monthly check-ins.
Monday
We set the week's priorities from last week's numbers and your pipeline goals.
Tuesday to Thursday
Senior execution across campaigns, creative, landing pages, and bids.
Friday
A written narrative, plus a lead-disposition sync with your sales team.
Weekend
We lock in what worked and queue next week's tests.
Beyond the weekly loop: a monthly performance review, a quarterly founder-led strategy review, and a named senior who signs your Day-30 Executive Briefing.
Optimization / When performance dips
We watch leading indicators so a drop is caught early. When one is confirmed, you get a written drop report within 48 hours, and we work the same fixed diagnostic order every time so the real cause surfaces fast.
Step 1
First we confirm the data is clean. We never act on a broken signal.
Step 2
Competition, CPCs, and impression share across the Japanese platforms.
Step 3
Fatigue, message-to-market fit, and which new variants are winning.
Step 4
Speed, form friction, and the Japanese conversion patterns.
Step 5
Whether the offer itself still earns the click and the lead.
Tracking is checked every month. If it breaks, performance billing pauses until clean measurement is restored. We do not bill on numbers we cannot stand behind.
Japan Business Intelligence
Most agencies send a monthly PDF full of impressions and clicks. We wire your marketing to the numbers your CFO already tracks, and you watch them on a live dashboard, not a slide that lands three weeks after the month closed.
The single source of truth
GA4 and your CRM, source-tagged at kickoff, so every lead traces back to the campaign and keyword that created it.
What we report
Attributed pipeline at the qualified-lead stage, revenue, and cost per qualified lead. The numbers that move your P&L.
What we refuse to headline
Impressions, raw clicks, and traffic are diagnostics, not the scoreboard. They never lead your report.
How you see it
A live dashboard plus a weekly update, so you are never waiting on a month-end deck to know where you stand.
The discipline
We check tracking integrity every month. If it breaks, performance billing pauses until measurement is clean again.
When your side slows
If your sales follow-up stalls, our performance share steps down automatically. We are paid on pipeline we can actually influence.
Every engagement also draws on our growing library of what works in Japanese B2B, so your account starts smarter than a cold one ever could.
What we put in writing
We back the process with commitments, not adjectives. Here is the short version. The full Charter spells out the eligibility and a seven-business-day resolution SLA.
Setup
Live inside fourteen days, or your first month base fee is waived.
First lead
We keep working at no extra base fee until your first qualified lead, up to ninety days.
Downside cover
If attributed pipeline declines for three straight months on us, we rebate half the base for those months.
No lock-in
Fourteen days' notice and you owe no further base fee. No six-month trap.
Your senior
If your named senior changes, you get fourteen days' notice and the right to renegotiate or leave.
Where you fit
Every engagement enters through the same free teardown. From there, you decide how hands-on we are.
Do it yourself
We train your team to run the method in-house, then hand over the full playbook and a command center.
Explore the AcademyDo it with you
We build the engine and sit in the cockpit with you, week to week, while your team executes.
Explore Co-PilotDo it for you
Our senior team runs your Japan pipeline end to end. Revenue OS adds AI nurture, ABM, and full attribution.
Explore the EngineThirty minutes with our senior team. We map your Japan funnel, rank the leaks by pipeline at risk, and hand you the fix list. No pitch, no obligation.
